CONSUMER

I LOVE AMERICA

UNMASKING BIAS IN AI

Title: Consumer

Nuclear Samurai: Could you elaborate on the duality of the Consumer driven culture, and the rise in personal debt ?

ChatGPT: Consumerism is deeply embedded in American culture, where the pursuit of material goods is often seen as a sign of success and fulfillment. The rise of credit culture, where people live beyond their means, has created a cycle of debt that affects individuals on a personal level and society on a broader scale. The constant bombardment of advertising encourages people to keep spending, often without considering the long-term consequences. This endless pursuit of luxury and excess—despite looming financial instability—creates a stark contrast between the image of happiness and the reality of debt that underpins much of the consumer experience in America.

"I Love America" is a project that examines the biases in cultural representation within large language models (LLMs). This series exemplifies LLM-generated art, with both imagery and concepts derived from interactions with tools like ChatGPT (DALL-E 3) and GROK (FLUX). I choose to interpret these suggestions, running selections, latent upscaling, and further compositing in Photoshop to give each image my own unique touch, which affects the degree of bias present. All images reflect the point of view provided by ChatGPT, even when they conflict with my personal beliefs. The aim is to highlight how biases in LLMs may influence more than just cultural depictions, urging reflection on their broader implications as society increasingly integrates LLMs into daily life. As reliance on AI grows, addressing data bias will become an essential challenge.